Driving Greater Value from Your Data and Applications

Driving Greater Value from Your Data and Applications

Driving Greater Value from Your Data and Applications Presenters Name 02/08/2020 The Business & IT Challenge The Business Challenge IT Portfolio Spending transform = introduce new products and services grow = improve existing products and services run = sustain existing products and services

The IT Challenge 16 % Improving Time-ToMarket 20% Increasing Return on Investment AND WHILE 64 % % of Total IT Spend Reducing Total Cost of Ownership

Source: Gartner IT Metrics: IT Spending and Staffing Report, 2010 The Business-Ready Platform The best platform to run, grow and transform your business In The Cloud On Premises Microsoft Provides Agility App Fabric App Fabric Productivit y Price Performance Trustworthiness Deriving Greater Value from your Data and Applications Agenda:

Business Analytics the BI story Application Platform in the Cloud Customer Relationship Management 2011 4 Business Analytics-the BI Story Presenters Name State of Business Intelligence Only 28% of potential BI users have any meaningful access Business Intelligence Purchase Drivers and Adoption Rates, Gartner Knowledge workers spend too much time

looking for, not enough time analyzing the information. 32% of Excel users are comfortable with using it for Advanced Analysis e.g., PivotTables Excel Segmentation 31% of all BI initiatives partially meet or dont meet the business goals originally set BI Survey 9, BARC Research Lines between

producers and consumers of information have largely disappeared. Agile BI Out of The Box, Forrester Research, Inc., April 22, 2010 Requirements change way too fast for IT and traditional technology to keep up. Key BI Pain Points Difficult To Use Foreign tools inhibit adoption and use Fragmented Functionality split across multiple tools

Inflexible Department al Costly Rigid and unable to change with the business Narrowly deployed without a complete view Too costly for broad deployment Microsoft Vision & Strategy Democratizing Business Intelligence Improving organizations by providing business insights to all employees leading to better, faster, more relevant decisions Delivered through a familiar environment

Integrated into business productivity infrastructure Built on a trusted and extensible platform BI Demo 9 Build on What You Already Know Most broadly adopted productivity suite Fastest growing collaboration platform Most popular DW, OLAP and reporting platform

Why Microsoft? Microsoft offers the best value at a lower cost Microsoft has taken the lead on Ability to Execute on Gartners Magic Quadrant for BI Platforms! Microsoft Business Intelligence solutions deliver greater value at lower cost than many competitive products. Provide the best value for your money by maximizing your existing IT investment and requiring only small, incremental investments. Simple, familiar and integrated with your familiar systems like Microsoft SQL Server, Microsoft Office Excel and Microsoft Office SharePoint. Continued innovation with SQL Server next code named Denali. 11 Denali: Key Investments SQL Server code-named 'Denali' helps empowers organizations to be more agile in todays competitive market. Customers will more efficiently deliver mission-critical solutions through a highly scalable and available platform. Industry-leading tools help developers quickly build innovative applications while data integration and management tools help deliver credible data reliably to the right users and extended managed self-service BI capabilities enable meaningful insights. With 'Denali, customers will benefit from the following added investments:

SQL Server Always On HADR and Availability Groups Juneau SQL Server Development Tools Apollo Column-based Query Accelerator Crescent data visualization tool in the browser File Table Integration Improvements SSIS packages more efficient Contained Databases Spatial Features Gartners Magic Quadrant [Gartner, Inc., Magic Quadrant for Business Intelligence Platforms, Rita L. Sallam et al, January 29, 2010 and January 27, 2011. The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors

placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Next Steps: Try it out for yourself! 180 day trial SQL Server 2008 R2 http://www.microsoft.com/sqlserver/en/us/get-sql-server/try-it.aspx Download PowerPivot http://www.powerpivot.com/download.aspx Use our free DB migration assessment tool http://www.microsoft.com/sqlserver/en/us/product-info/migration.aspx Watch a video overview of one of the cool new BI features of Denali Project Crescent takes PowerPivot to whole new level http:// blogs.msdn.com/b/bi/archive/2010/11/09/data-visualization-done-right-pro ject-crescent.aspx 14 Application Platform in the

Cloud Presenters Name Transition from Private to Public Enables Economies of Scale and Skill Private (On-Premise) Applications Runtimes You manage Security & Integration Databases Servers Virtualization Server HW Storage Networking a Minute,

YouThat Really ButWait Quickly Realized YouNeed NeedThis This Which Turns into StopYou the You Thought Needed This This! Madness! SaaS Runtime Runtime

Runtime Middleware Middleware Middleware O/S O/S O/S Virtualization Virtualization Servers Servers Storage

Storage Networking Networking Middleware Virtualization Servers Storage Networking O/S Virtualization Servers Storage Networking Managed by vendor Data

Managed by vendor Data Data Managed by vendo Applications Runtime Applications PaaS The Windows Azure Platform fits here Applications Data

You manage IaaS You manage Traditional IT Applications You manage Cloud Computing Taxonomy The Road Forward CY 2011 Investment Areas CDN Dynamic Content Caching CDN SSL Delivery Continuous Backup for SQL SQL Reporting Services Additional VPN Capabilities Additional VM Sizes

Deployment Demo: Developers Perspective Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name After I add the logic for my Hello World echo service I press F5 to debug locally. Now that it works I am ready to setup my Cloud Project Presenters Name Deployment Demo: Administrators Perspective

Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Presenters Name Why Microsoft? Getting More Done, Doing Less Procuring, then configuring the computer hardware (and/or virtual machine), network, & storage Installing and configuring the operating systems, IIS, .Net Frameworkanti-virus, intrusion prevention, and backup

Configuring DNS entries, firewalls, and load balancers properly Setting up certificates and provisioning IP addresses, network ports, VLANs, etc. Repeating amongst multiple environments (dev, test, staging, production, etc.). Case Study: Outback Steakhouse Restaurant Chain Boosts Customer Loyalty with Social Networking Campaign We are thrilled with the results of the effort, how quickly we grew our base of Facebook fans, and the technology that Thuzi provided to make the application so successful. Dan Dillon, Chief Marketing Officer, Outback Steakhouse Company Profile: Tampa, Floridabased Outback Steakhouse operates more than 1,230 restaurants in 50 states and 21 countries. The companys annual revenues exceed U.S.$3 billion

Amazon Weakness: With Amazon, wed have had to set up the infrastructure and all the servers and make a lot of back-end services decisions. Jim Zimmerman, Chief Technology Officer and Lead Developer for Thuzi Google Weakness: Google programming interface takes too long to learn. Jim Zimmerman, Chief Technology Officer and Lead Developer for Thuzi Windows Azure Platform Benefits: Scalable, cost-effective solution Next Steps: Take advantage of just released package offers: Foundation Discovery Pack = 5 (Windows Azure and SQL Azure Extended

SKUs) + $1350 to put towards partner services Business Discovery Pack = 10 (Windows Azure and SQL Azure Extended SKUs) + $2800 to put towards partner services Sign up at the Windows Azure platform developers portal: http://www.windowsazure.com Windows Azure access Developer tools Sample applications Free pass http://www.windowsazurepass.com Ask you Representative with Microsoft for an Azure Assessment Architecting your next LOB App Extending existing apps through Azure Participate in an Azure Migration Lab at the MTCs Determine the value of Windows Azure services: http://www.microsoft.com/windowsazure/tco 37 Introduction to Dynamics CRM 2011 Outlook Sales Productivity

Browser Customer Care Mobile Marketing Effectivenes s Extended CRM Applications Relationships Interactions Process Insights xRM Framework Cloud On-premises Areas of Capabilities

Sales Productivity Maximize the value of relationships; Track and manage sales interactions across multiple channels Automate processes to increase sales productivity; Maximize sales pipeline visibility and insights Marketing Effectiveness Target the right campaigns to the right audience; Quickly orchestrate campaigns across multiple channels

Automate key processes (lead qualification, approvals, etc.); Effectively track marketing impact and discover insights Customer care Maximize customer loyalty and lifetime relationship value; Enable multi-channel interaction management Drive efficiencies and consistency in process execution; Use insights to deliver differentiated customer care Extended CRM Applications The Evolution from CRM to Extended CRM Organizations need to extend the power of CRM to maximize other relationships. Microsoft Dynamics

CRM 2011 is easily customized to support Extended CRM scenarios using familiar tools. Partner Relationship Management Distributor Relationship Management Asset Management Property Management Fleet Managemen t Case Manageme nt Reseller

Relationship Management Employee Relationship Management Contractor Relationship Management Supplier Relationship Management Task Managemen t Event Management The Power of Productivity FAMILIAR INTELLIGENT CONNECTED

Real-time Dashboards Business Connections Office Fluent UI Guided Process Contextual SharePoint experience Visual Analysis & NavigationCloud solutions & extensions Flexible Goal Management Dynamics Marketplace Next-gen Outlook client RoleTailored forms & views Advanced Personalization Presenters Name

Dynamics Marketplace Presenters Name Solutions focus Digital downloads CfMD Certification Click & Try Experience Over 500 Enhancements with 2011 Business Process Management

Personalization Customization and Extensibility

Business org. modeling Tree based designer Hyperlink support in prompts Static & dynamic response types for prompts Custom workflow activity Import/export process definition AppFabric integration Interactive workflow Multiple application use/switching Intelligent choice controls Dynamic forms Navigation shortcuts Flexible filtering and search View selection persistence Personalized synch folders

Personalized reading pane Content Management Customer Care

Track changes Version control Automatic folder creation Secure file sharing Quick preview Simultaneous editing Single sign-in Text search with documents Custom activities Customer care dashboard Case modeling KB article customization Workload management Flexible queues Business/contact center goals System-wide auditing User Experience Sales

Native Outlook search experience Column filters eMail template support

Outlook Social Connector Record counts Re-occurring meetings Meetings bi-directional synch Context menus Accessibility compliance Voice recognition tools support Outlook follow-up/reminders Outlook categories on CRM records Data cleansing enhancements Data mapping Quota management Team selling capabilities Connections Custom currency Sales dashboard Write-in products Negative price support Marketing

Marketing dashboard Dynamic Marketing Lists Bulk update Rich CRM eMails Improved Data Import Wizard Forms designer System views Visualization Designer Customizable dashboards Any to Any relationships Multi-factor authentication Interactive override for Field Level Security Global Jscript libraries HIPAA certifiable Management and Administration

Multi-nation setup Claims based set-up configuration Server admin automation Organization management automation Simple Internet-facing deployment MUI upgrades Org. update/upgrade Tenant by tenant upgrade migration Server farm updates Deployment Web-Services Integration Azure Service Bus integration

Firewall tunneling Bulk data load Solution Management Solutions hosting Solution lifecycle management Managed properties Community rankings Listings details and management Search and navigation CRM Demo: Sales Effectiveness Sales Productivity Real-time Analytics

Lead Management 360-degree customer view Sales agreements & contracts Integrated with SAP R/3 Real-time dashboards Telephony integration Saves $13K / month from SFDC Marketing Effectiveness Marketing Planning

Centralized marketing planning Local marketing execution Proactive decision making Customer Care Service Excellence Customer Loyalty Improved customer satisfaction Reduced customer churn

Identified new opportunities Improved bottom line by 20% Improved 1st issue resolution Consolidated data / applications Extended CRM Applications Segmentation Grant Management Integration to retail systems In-depth analysis/segmentation Most profitable/costly segments

Over 15 applications Charitable event & fundraising Reduced development time by 75% Partner Management Core business applications Customer and supplier management Reduced application development time by more than 50% Before, we had a distributed application architecture of 10 to 15 point solutions, Now, we're standardizing many applications onto the platform. Not only do we get functionality but we also get automated workflows, mail-merge capabilities, and a detailed out-of-the box portfolio of other tools to work with." Why Microsoft? Proven application and technology Built on enterprise class components for last 8 years Native integration with familiar tools and user interfaces Office, Outlook, SharePoint, Lync and Exchange only one in the industry

Choice of deployment On-prem or online the application is the same only one in the industry Leader in customer care Third party analyst recognition of our leadership in this area Extended CRM Designed as a platform for building business applications from the start only one in the industry Microsoft CRM Momentum Over 1,400,000 users in more than 80 countries with 40+ languages Over 23,000 customers from small to enterprise

Over 1,200 software and services partners with new Dynamics CRM competency Over 100 service providers hosting Dynamics CRM solutions Regional datacenters in the Americas, EMEA, and APAC Next Steps Evaluate CRM Online: Try it before you buy it HTTP://CRM.Dynamics.com 30 Day Trial Check out the MarketPlace for solutions Use Premier CRM Online Migration Assessment: Provides the assurance that your data will be migrated into Dynamics CRM Online accurately and efficiently. Understand requirements for migrating your data to Microsoft Dynamics CRM Online Determine appropriate migration strategy and tools

Properly format and export existing customer data from legacy or other CRM system Import your existing data into Dynamics CRM Online Summary We can help companies derive value from their data and applications: Through the democratization of Business Intelligence Providing business insights to all employees leading to better, faster, more relevant decisions. Through the magic of PaaS Azure can save you significant time and cost for your next web application. Through the enhancements of Dynamics CRM 2011 Your organization has choice of deployment. Appendix Links to Additional Resources: SQL

Datasheet: link here Whitepapers: Microsoft SQL Server 2008 R2 Business Intelligence and Empowering Enterprise Solutions with Microsoft SQL Server 2008 R2 Tech Dossier or insert case studies? Azure Whitepapers: Introducing the Windows Azure Platform and Windows Azure Security Overview Case studies: http://www.microsoft.com/windowsazure/evidence/ CRM Featured Customers: http://crm.dynamics.com/en-us/featured-customers Online Trial: http://crm.dynamics.com/en-us/trial-overview Windows Azure Platform Consumption Prices

COMPUTE Per service hour Starting at $0.05/hour (Variable instance sizes) STORAGE Per GB stored and $0.15 GB/month transactions $0.01/10k transactions WEB EDITION Per database/month Starting at $9.99/month

(1 GB or 5 GB DB) Windows Azure AppFabric ACCESS CONTROL Per message operation $1.99/100k transactions SERVICE BUS Per connection/month $3.99/month per connection Bandwidth All prices shown in USD; international prices are available In Per GB $0.10/GB

Americas/Europe $0.10/GB Asia/Pacific Out Per GB $0.15/GB Americas/Europe $0.20/GB Asia/Pacific BUSINESS EDITION Per at Starting database/month $99.99/month (10-50 GB DB) Sales Productivity Sales Productivity Customer

Care Maximize the value of relationships Track and manage sales interactions across multiple channels Automate processes to increase sales productivity Marketing Extended Maximize sales pipeline

visibility CRM Effectivenes and insights s Applications Marketing Effectiveness Sales Productivity Customer Care Target the right campaigns to the right audience

Quickly orchestrate campaigns across multiple channels Automate key processes (lead qualification, approvals, etc.) Effectively track marketing impact and discoverExtended insights Marketing Effectivenes s CRM Applications Customer Care Sales

Productivity Customer Care Maximize customer loyalty and lifetime relationship value Enable multi-channel interaction management Drive efficiencies and consistency in process execution Use insights to deliver differentiated

care Marketing customer Extended Effectivenes s CRM Applications Leader in Customer Care Product excellence 2nd year to hold a leadership position in the Gartner CRM Customer Service Contact Center MQ Ranked as a Leader in the Forrester Wave Report for CRM Suites Customer Service Solutions

Awarded the highest absolute score in Forrester Wave Reports for large & midsized organizations Customer success Jelly Belly received CRM Magazine Market Elite Award for CRM Customer Service Municipal Government of Coamo received CRM Magazine Customer Service Elite Award Forrester Wave: CRM Suites Customer Service Solutions, Gartner MQ for CRM Customer

Service Contact Centers Q3 10

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